Campaigns · Product Gifting
Seed product. Capture earned media.
Send product through Shopify, track what ships and what posts, and measure the earned media value gifting actually drives.
Shopify Partner · built for commerce brandsfulfillment built in
posts & mentions
earned media value
Capabilities
Gifting that you can actually measure.
Gifting is the cheapest way to reach creators and the hardest to measure. Hermes connects seeding to your Shopify store, so you send product, collect addresses, fulfill orders and then automatically track what gets posted, what it earns, and which creators are worth a paid deal next.
Seeding lists
Build and segment the creators you want to gift, by tier or niche.
Shopify fulfillment
Push gifts as real orders and fulfill them like any other.
Address collection
Branded forms collect shipping details without the back-and-forth.
Post tracking
Automatically detect when gifted creators post and mention you.
Earned media value
Quantify the reach and value each gift drives.
Convert to paid
Promote your best gifting performers straight into paid deals.
How it works
Live in a day, not a quarter.
Select
Choose creators and the products to seed from your catalog.
Seed
Collect addresses and fulfill through Shopify automatically.
Track
See who posted and the earned media value it generated.
earned media value from one drop
Gifting stops being a cost center the moment you can measure what it earns.
Built into your stack
Works with the tools you already run on.
Hermes syncs both ways with commerce, email and the platforms where creators post, so revenue and audience data stay current without manual exports.
FAQ
Good to know.
Does it connect to Shopify?
Yes. Gifts are created and fulfilled as real Shopify orders, so inventory and shipping stay in sync.
How do you collect addresses?
Branded forms collect shipping details from creators and attach them to the record.
How is earned media measured?
Hermes detects gifted creators' posts and quantifies reach and earned media value automatically.
Can gifting feed paid?
Your best gifting performers can be promoted into paid partnerships in a click.
See it on your brand.
Book a 30-minute walkthrough and run a live campaign on Hermes.